Crypto Spike: Energy Firm's Bold Leap
Energy firm pivots to digital assets

Tokyo-based energy consultant Remixpoint has captured headlines by boldly venturing into cryptocurrency, converting 9 billion yen (approximately $59 million) of cash into digital assets over the past nine months. The company’s daring pivot from traditional energy consulting to embracing crypto has yielded an astronomical 8,000% increase in its digital portfolio—from a modest 68 million yen in March to an impressive 5.8 billion yen by December 2024.
Remixpoint’s strategy focused on accumulating key cryptocurrencies, with Bitcoin taking center stage. The firm’s holdings now include 125.2 BTC along with significant investments in Ethereum, Solana, XRP, and Dogecoin. "We recognized early on that diversifying our assets was essential in a rapidly evolving financial landscape," said a company spokesperson, adding that the shift was as much about hedging against currency depreciation as it was about capitalizing on new market opportunities.
The company's transformation did not go unnoticed. Following Donald Trump’s election victory in 2024, expected to usher in favorable crypto regulations, Remixpoint’s shares soared by an astounding 360%. However, this initial euphoria was tempered by a 15% drop in share value after the latest third-quarter earnings report, which still showcased a robust profit of 1.35 billion yen and an additional unrealized gain of 658 million yen from their crypto investments.
In a surprising twist for an energy firm, Remixpoint’s success in crypto has fueled expansion into cryptocurrency transaction services. This move echoes similar strategies among Japanese firms like Metaplanet, whose announcement of a Bitcoin investment program earlier in the year similarly boosted investor confidence.
Analysts have praised Remixpoint's innovative cash management strategy, noting that the company’s aggressive push into digital assets not only protects against the weakening yen but also positions it as a pioneer in the energy consulting sector's embrace of emerging technologies. "It’s a fascinating example of a traditional business reinventing itself for the digital age," remarked an industry expert.
Despite the volatility inherent in cryptocurrency markets, Remixpoint remains undeterred, inching closer to its goal of reaching 10 billion yen in digital investments. The firm’s latest financial disclosure, while omitting the current market value of its portfolio, confirms its steadfast commitment to a long-term crypto strategy.
As Remixpoint charts its new course, the balance between groundbreaking gains and market turbulence continues to be a focal point for investors and regulators alike. The company’s journey is a testament to the transformative potential of digital finance, even for those firms with roots in more conventional industries.
photo / Blockonome
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